<p style=”text-align: justify;”>Håkan Lidbo has made music for internationally awarded campaigns. He did music for Absolut Vodka’s Ruby Red interactive rock musical. He also wrote one of Sweden’s biggest hits from commercials; the JC campaign that was awarded as the best advertising music in 2001.

Håkan Lidbo has made music for internationally awarded campaigns for web, radio and TV.

In 2001 his song for the JC TV campaign was awarded as the best music from an add in 2001. The song was released as 2 seperate single, both by JC to sell in their stores, and by a Swedish record label. The single hit the top 20 sales chart and was a big hit on the radio.

In 2005 Håkan did the music for Absolut Vodka’s new brand Ruby Red. The campaign was an online, interactive rock musical where the visitor could control the story where the grapefruit travelled through history, facing many dangers and had to make choices of life and death. The music stretched from Bad 80s heavy metal and sexy cocktail jazz to Brazilian samba and Irish folklore. The musical theme morphed seamlessly through the interactive story.

In 2006 he did the music for Level Vodka’s ambitious campaign with 5 short films shot in Buenos Aires.

Håkan has done radio ads, themes for TV series, radio station ID-s, web, musicals and a few modern ballets.

Video:

Håkan Lidbo show reel:

Level Vodka 4 films:

Music for the Level Vodka website:

JC
Ruby Red

Levelweb
Sturup